The latest from Honor the Gift marks the brand's second drop by Russell Westbrook. Taking inspiration from Inner City Los Angeles, the collection is a representation of how the city has influenced him the most. The pop up launched on February 17th during the NBA All-Star Weekend at Edison Chen's 3125C in LA.  

Thank you to everyone involved in making #INNERCITY happen Saturday. And thank you to everyone who came through, we’re building this brand for you.

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"The Inner City of Los Angeles is the hard and underserved community that I grew up in"

- Russell Westbrook

"A collection defined by the environment that shaped Russell Westbrook, the Inner City of Los Angeles. A harsh and unfair environment, but one that develops strength, leadership focus, and self-worth." 

From the inner city — For the inner city.

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The back alley location was transformed into an inner city hangout, featuring a worn basketball hoop with barbwire net, scenes of LA projected on a back wall and pieces of the collection displayed on the side. The range features graphic T-shirts, pullover sweaters in fleece, long sleeve tees, headwear and socks all made in LA. 

Photos by Greg Gainor