Conceived through the visionary partnership of Edison Chen and adidas Originals, the meticulously curated BLUE ROOM offered guests an exceptionally immersive premium experience. It was the exclusive unveiling platform for the CLOT Superstar and Suit by EDISON CHEN - a harmonious fusion of timeless suiting elegance and modern sneaker culture.

The BLUE ROOM cultivated an atmosphere of the utmost sophistication by blending contemporary suiting, limited edition products, and stimulating dialogues. The multifaceted experience included a Lounge Area, elevated Product Showcase, bespoke Premium Tailor Service, and Fitting Space - collectively bringing the CLOT Superstar by Edison Chen narrative to life.

Elevated tailoring takes center stage as Edison Chen styled and dressed friends and family of CLOT and adidas, such as American Professional Skateboarder Tyshawn Jones, American Rapper ASAP Nast, Model, and Musician Gabriette Bechtel, NBA Player Jerami Grant and Founder and Creative Director of Colette, Sarah Andelman in the BLUE ROOM, culminating in the exclusive reveal of the CLOT Superstar and Suit by Edison Chen for adidas Originals.