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26.October.2023
Jerry Lorenzo's Fear of God Essentials Fall 2023 Core Collection Has Hit JUICE Shelves
Stemming from acclaimed designer Jerry Lorenzo’s flagship label Fear of God, Essentials is a brand that functions on the idea of simplicity, premium quality, and everyday wearability. Since 2018, Essentials has been designing elevated streetwear staples such as hoodies, tees, and sweatpants adorning the label’s signature minimalist branding. Essentials’ Fall 2023 Core Collection adheres to the brand’s defining style with...
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23.March.2022
FOG Essentials brings understated luxe to athleisure this Spring 2022
Never running out of style, ESSENTIALS, the sub-label of California-based Fear of God, just dropped its Spring 2022 collection in soft, natural hues oozing with athletic ease and understated elegance—an irresistible combination that keeps us coming back for more. With the aim to offer "an evolved point of view" to complete your wardrobe—one that is most probably filled with pieces...
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18.November.2021
Fear of God's Second Instalment of "Seventh Collection" In Its Fall/Winter 2021 Offering!
In continuation of Fear of God's Seventh Collection of Spring/Summer 2021, the California-born brand headed by Jerry Lorenzo has now announced the release of its Fall/Winter 2021 season. This season's collection keeps true to Fear of God's vision of producing some of the industry's most thoughtfully designed luxury-wear, this time with references to Lorenzo & Fear of God's history, merged...
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03.September.2021
Fear of God Essentials Fall 2021 Collection Now Available in-store at JUICE!
Just in time for fall - Jerry Lorenzo delivers a brand new range of comfortable basics that feature popular silhouettes like hoodies, t-shirts, drawstring shorts, jogger pants and more. Inspired by the brand's signature muted color palette, JUICE takes the latest arrivals back to basics with nature, highlighting this season's latest colorways in "Amber" "Pistachio" and "Harvest". The brand continues...
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